What to drink during the World Cup.... Does soccer immediately suggest beer the way that baseball does (or football, or hockey for that matter)? Not really, though now that I think about it, I have noticed that in England there is much imbibing of beer during soccer matches. I suppose this is what usually leads to the tragic stampedes at stadia around the U.K. that we hear about every so often. Let's hope no one gets trampled, but I guess you can--to quote one of my rugby-loving friends--"give 'em a beer afterwards and they'll shake it off." Clearly beer and soccer do have a history, but what about all the cross promotion with wine that has been going on in South Africa? I've never seen anything like it. I don't remember it being such an important facet of the marketing blitz when it the World Cup was in Germany four years ago, and I was just as rabid a consumer of soccer then as now.
Clearly I'm going to be guided by a glass of wine as I negotiate the games of the World Cup (when work doesn't interfere, of course), so I already plan to have some fun. A plan for wine consumption occurred to me as I was drinking the marvelously delicious Ridge 2007 Zinfandel Carmichael (which BTW, makes an excellent pairing for Oreos with the green mint creme): each of the Groups, save one, have at least one major wine-producing country, so you could, were you so inclined, drink wines associated with each group. People often ask me how should they go about learning about wines from other countries, so here is a great way to get to know the wines of the world, and at a minimum, it would be lots of fun. So when you watch a game in Group play, you might drink a wine from one of the sources in that group. Here's the breakdown:
Group A
France
South Africa
Uruguay (a younger, usually forgotten sibling of its South American neighbors, Chile and Argentina)
Mexico (produces a fair amount of wine that makes it to the States, and even England)
Group B
Argentina
Greece (Skip the Retsina...there are many other excellent Greek wines in the market--have fun with these)
Group C
United States of America
Group D
Australia
Germany
Group E
SAKÉ!!!! Japan's rice wine (I know, it's brewed like a beer, but has more in common with wine) that is not just for sushi, and it shouldn't be served hot. Or you could skip saké and get a beer--The Netherlands puts out plenty of it, as does Japan.
Group F
Italy
New Zealand
Group G
Portugal (There are plenty of table wines that you can drink besides the more famous Port, or you could open a bottle of port and call up your inner-Robin Leach and break out the cigars, Stilton cheese, and walnuts and pretend you're living someone else's dream)
Group H
Chile
Spain
Switzerland (Swiss wines are hard to find, but Chasselas is a great white alternative, if you can locate one)
I hope that you watch the World Cup, whether you drink any wine or not. I'll probably be drinking an obscene amount of rosé (stretched out over many days, not all at once...I hate being drunk), and that'll be as fun as the soccer.
Is it me, or does Wayne Rooney play like someone used his head for a soccer ball? One minute he's an incredible player, another he's doing things that'll get him arrested. I'd just as soon he wait until AFTER the match with the USA to get arrested, because I would prefer the U.S. to beat England WITH him, then I could really pour some high-acid Riesling in my Brit friends wounds....
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I've been drinking a fairly old wine this evening--middle-aged would be a better description, as it is but 14 years old, in its prime, and not likely to improve further: the Château de Beaucastel 1996 Châteauneuf-du-Pape. It is really quite beautiful, and as this wine is unlike most Chateauneuf-du-Pape anyway (it is mostly Mourvèdre while the preponderance of Chateauneuf is principally Grenache), its silken expression is not entirely a surprise. It has a lovely and much lighter texture than it did when it was young, but that is not uncommon with mature wine. The aromas and flavors have clarified themselves over the years, simplifying the experience of the wine while showcasing and magnifying its complexities. It has become an open transmitter of the growing season and the efforts of the people making the wine. This wine has entered a fascinating phase: there are some notions that swirl in and out of the overall picture of the wine, while other elements--expressly the gossamer luxury of its red fruit qualities--are constants. Its character is volatile (though not scary volatile) and exuberant, yet mature and graceful. Think Cuba Gooding Jr. as he ages--that'd be this wine. 
Wine, even basic-yet-tasty wine, really fascinates me. This is why I loathe the 100-point scale for assessing wine. Scoring wines in this way is…you know, I can’t actually say what I’m thinking, because I want this to remain a family-friendly site.... Okay, how's this: giving wine a numeric score is the crowning achievement of the boundless limits of superficiality. Before someone raises the alarm and I have to start stuttering and backpedaling, I should say that those who engage in this practice are not themselves superficial (to my knowledge). My issue is that, even if you read the tasting note (which is supposed to illuminate the score), grading a wine so specifically is a perfunctory way of taking stock. Sounds like a paradox, I know, considering that spending the time and mental energy to award a score ought to allow you to get lots out of the wine, but it fails to take contextual usage into account. Does anyone--other than a wine critic--drink wine with a mind to a hierarchical score? Even wine critics (well, most of them, anyway) don't do this for pleasure. I can tell you what we (since I suppose I’m one, too) do is compartmentalize: we taste through a whole lineup of wines as a part of the job, little sips and sniffs at a time, no food, except for the occasional piece of bread or a cracker. For good old fashioned joy, however, we just pop the cork and go. Wine is (and has always been) meant for that much nobler pursuit.
A couple of days ago, Cinco de Mayo to be exact, I drank a Scheurebe--a classic if obscure wine from Germany. Seems ludicrious, I know, when you consider that I had cooked honest-to-goodness Mexican food, and had even prepared the story of Cinco de Mayo for my kids. Turns out they learned about the Battle of Puebla in school, so once robbed of a tentpole for the evening, I figured that it didn't matter than I didn't have a Mexican beer or Tequila. 